CiCi’s Pizza Coming To Frederick

CiCi’s Pizza to open first West-central Maryland location in Frederick

Wallets with free buffet coupons dropped around town for residents to find and redeem

(FREDERICK, M.D.) July 12, 2010 - CiCi’s Pizza, home of the $4.99 endless pizza buffet, announces the opening of its first restaurant in Frederick on July 12. Residents in the area should be on the lookout for hundreds of wallets that CiCi’s will drop in the area with a coupon for a free buffet tucked inside.

The 4,000-square-foot restaurant will open at 11 a.m. on Monday, July 12 at 5010 Buckeystown Pike, Suite 136/140, with its endless buffet packed with 20 different pizzas, pasta, soup, salads and oven-baked desserts.The first 100 guests on opening day will receive one free pizza buffet a month for a year with the purchase of an adult buffet.

Texas-based CiCi’s, one of the nation’s fastest growing pizza chains, builds each pizza by hand with fresh dough made from scratch throughout the day, sauce prepared in small batches with a special blend of herbs and seasonings, crisp vegetables and whole-milk mozzarella cheese. If guests don’t see their favorite pizza fresh and hot on the buffet, they can just ask and the manager will make it on the spot and bring it directly to the table.

“We’re excited to bring our family-friendly atmosphere to Frederick and to be a part of such a great community,” franchisee Rob Shuffield said. “Because our endless buffet offers so many choices, there’s something everyone will enjoy.”

In addition to the hundreds of pizza combinations that can be created by traditional toppings, CiCi’s also serves a variety of specialty pizzas, including its new Italiano. The Italiano marries a thin gourmet crust with a flavorful spice blend, a unique mix of cheeses and seasoned sausage and pepperoni or crunchy vegetables. Guests will also find the famous Macaroni & Cheese, the Mexican Pizza Olé and Spinach Alfredo pizzas. Guests can also get CiCi’s value on the go – 15” one-topping carryout pizzas are available for just $5.99.

“At CiCi’s, we’re dedicated to offering our guests more than just delicious pizza,” Shuffield said. “We strive to exceed the expectations of our guests every time they visit by providing hot, fresh food and high quality guest service at an exceptional value.”

Hours of operation for dine-in and carryout are Sunday through Thursday from 11 a.m. to 10 p.m. and Friday through Saturday from 11 a.m. to 11 p.m.

About CiCi’s Pizza

CiCi’s first restaurant opened in Plano, Texas in 1985. The family-oriented restaurant is known for its popular pizza, pasta and salad buffet featuring up to 20 varieties of pizza and fresh ingredients for $5 and change. Today, the expanding company has more than 650 restaurants in 35 states. CiCi’s commitment to value was recently recognized in USA Today, Restaurants & Institutions and Nation’s Restaurant News, which ranked CiCi’s No. 1 in sales and unit growth among pizza chains for the past three years. Entrepreneur magazine ranked CiCi’s Pizza first in the Italian restaurant industry category in 2009 and 2007. Also a franchise veteran, CiCi’s was named to a list of the top 25 performing brands in the Wall Street Journal’s guide for entrepreneurs and a top 200 franchise concepts by Franchise Today.

For more information about CiCi’s, visit www.cicispizza.com or www.facebook.com/cicis.

# # #